How much does a Super Bowl 2024 TV commercial cost? What brands have bought air time for Sunday?
On Sunday, 11 February the San Francisco 49ers will take on the Kansas City Chiefs in a battle to be crowned the best team in NFL. But, of course, that on-field matchup is just one part of the day-long extravaganza known as Super Bowl Sunday . In the United States alone more than 110 million people are expected to tune in for Super Bowl LVIII, making it the most coveted piece of advertising real estate on television. Super Bowl adverts are famously pricey, but exactly how much does a slot for the 2024 edition cost? CNN report that a 30-second ad in 2024 will cost between $6.5 million and $7 million . Most advertisers opt for a more extensive minute-long advert for Super Bowl Sunday, meaning that the cost of their 60-second production will be $13 million to $14 million. .@Vegas awaits the @49ers and @Chiefs ✈️ #SBLVIII pic.twitter.com/7lCkYeItwb — NFL (@NFL) February 4, 2024 Despite that lofty price tag, all advertising slots for the three-hour sporting spectacle sold out lo...